Vummidi Bangaru Jewellers (VBJ) Since 1900, one of India’s oldest and most trusted names in fine jewellery, has announced the launch of its annual ‘Extravagant Aadi’ festival campaign. Running from 11 July to 17 August 2025, the six-week initiative celebrates the auspicious Tamil month of Aadi with a wide range of festive offers across its showrooms in Chennai and Dallas (USA)
Running from 11 July to 17 August 2025, the six-week initiative celebrates the auspicious Tamil month of Aadi with a wide range of festive offers across its showrooms in Chennai and Dallas (USA).
Marking the occasion, VBJ is offering up to 20% off on making charges and value addition for gold, diamond, silver, platinum and precious stone jewellery. Customers can also avail 10% off on silver jewellery and discounts of 3–5% on solitaire diamonds during the campaign period.
Rooted deeply in heritage, VBJ continues to honour its legacy as the creators of the historic Sengol, a ceremonial sceptre now installed in India’s new Parliament building. The ‘Extravagant Aadi’ campaign reflects the brand’s commitment to preserving tradition while offering value-driven choices to modern consumers.
The seasonal campaign showcases VBJ’s signature blend of craftsmanship and innovation, with festive collections available for viewing and purchase at the brand’s flagship stores in Anna Salai and Anna Nagar, as well as its international showroom in Frisco, Texas.
Established in 1900, VBJ Since 1900 continues to serve generations of customers with a legacy built on trust, design excellence, and personalised service.
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