Platinum valued at $955 an ounce, on October 6, in Asia, falling 60 percent in value over the last six months. Demand from the worldwide automotive sector, a major consumer of platinum has fallen sharply, as also in the jewellery sector. %% As per reports by Bloomberg, the use of platinum in jewellery will decrease by 26 percent in volume, to around 1.1 million ounces this year, from 1.48 million ounces, last year. The demand for the metal will surpass its supply in the year, as the market faced a deficit of 480,000 ounces in 2007 from a surplus of 335,000 ounces in 2006, as per media reports.