Aisshpra Gems & Jewels inaugurated its 21st showroom in Naugarh, Siddharthnagar, on November 2, 2026, with Bhojpuri film actress Kajal Raghwani attending the launch as the special guest.

India Gold Metaverse carves a distinct niche in the festive bullion market with the launch of RamMudra – Devya Sona. Crafted from 100 per cent recycled domestic gold and backed by blockchain certainty, the brand offers retailers and buyers a compelling faith story that completes the sacred Dhanteras and Diwali puja traditions.

The natural diamond jewellery brand from P. N. Gadgil & Sons inaugurated its sixth exclusive showroom in Bavdhan, Pune, on October 30, offering up to 100% off on making charges.

The jewellery retailer opened four franchise showrooms in Uttar Pradesh and Bihar, adding 12,000 sq. ft. of retail space and taking its total footprint beyond 90,000 sq. ft.

Raj Diamonds partners with couturier Gaurav Gupta for a Diwali 2026 campaign featuring Bipasha Basu, Karan Singh Grover, Diipa Büller Khosla and other personalities, highlighting jewellery, family and togetherness.

The World Gold Council’s immersive experience combines gold’s history, investment performance and virtual jewellery trials to engage Gen Z, encourage lifestyle-led purchases and create new opportunities for jewellery retailers. Preeti Kulkarni finds out how the initiative aims to reshape the way younger consumers perceive gold jewellery.

The Jaipur-based jewellery brand has opened its first UAE boutique in Al Barsha, Dubai, using a Diwali event featuring jewellery displays, a live enamelling demonstration and a cultural programme to introduce its collections.

A World Gold Council and Boston Consulting Group report projects digital gold to reach USD 160–170 billion by 2031, provided the industry addresses barriers related to trust, access, utility and cost.

With ambitious plans to connect the silver trade, and unlock new growth opportunities, Ujjwal Derewala, Chairman, Jaipur Silver Association, discusses industry challenges, evolving consumer preferences, and Jaipur’s global aspirations in a conversation with Suneeta Kaul.

Senco Gold has signed agreements to acquire a 68% stake in August Jewellery, operator of Melorra, for Rs. 68 crore, strengthening its digital and omnichannel strategy.

GJEPC commenced construction of India Jewellery Park Mumbai at Mahape, Navi Mumbai, on October 25, 2026. The 21.3-acre project, with an estimated investment potential of Rs. 50,000 crore and capacity to generate around one lakh direct and indirect jobs, aims to consolidate jewellery manufacturing, skilled labour and allied services in an integrated industrial hub.

GJEPC commenced construction of India Jewellery Park Mumbai at Mahape, Navi Mumbai, on October 25, 2026. The 21.3-acre project, with an estimated investment potential of Rs. 50,000 crore and capacity to generate around one lakh direct and indirect jobs, aims to consolidate jewellery manufacturing, skilled labour and allied services in an integrated industrial hub.

Malabar Gold & Diamonds has relaunched its South Extension showroom in New Delhi, featuring a dedicated wedding arena, access to over 30,000 jewellery designs and expanded retail facilities.

KISNA Diamond and Gold Jewellery has launched its #GiftHappiness campaign featuring Shahid Kapoor and Mira Kapoor across five major cities, with a focus on festive gifting and retail engagement.