De Beers Group has expanded its ‘Love, From Dad’ Father’s Day campaign with actor Pankaj Tripathi and daughter Aashi, alongside retail activations across 50 stores in India on June 20–21, 2026.

Lukson, a Laboratory-grown diamond jewellery brand has opened its 10th exclusive store in Bandra, Mumbai, expanding its retail footprint and strengthening its presence in India’s jewellery market.

De Beers Group’s latest US consumer study finds Gen Z driving natural diamond demand, average purchase values rising, and non-bridal occasions accounting for most acquisitions, offering key retail insights.

Canada-based visual artist Reena Ahluwalia frames the “Century Question”: How does a diamond’s legacy survive the hand that currently holds it?

IRASVA Fine Jewellery marked its seventh anniversary in June 2026, highlighting growth in omnichannel retail, e-commerce expansion, and the launch of its first laboratory-grown diamond collection.

Divine Solitaires said rising gold prices and changing consumer sentiment are encouraging buyers to consider natural diamonds for milestone purchases, while supporting India’s diamond manufacturing and export ecosystem.

International Gemological Institute reported 21% growth in revenue and EBITDA for Jan-Mar 2026, driven by natural diamonds, laboratory-grown diamonds and jewellery certification demand, alongside expansion into coloured stones.

As jewellery consumers become more informed and cautious, retailers are increasingly facing delayed purchase decisions driven by friction in trust, storytelling, pricing clarity, customer engagement, and overall buying experience.

P N Gadgil Jewellers Limited reported FY26 revenue of Rs 107,391 million, up 39.6% year-on-year, with PAT rising 87.8%, driven by retail growth, festive demand, studded jewellery sales, and network expansion.

PNG Jewellers on May 13 launched Swarna Swaraj from Pune to promote domestic gold recirculation, lower-karat jewellery adoption and responsible consumption following Prime Minister Narendra Modi’s appeal on gold imports.

Dhirsons Jewellers has introduced its Mother’s Day campaign, ‘First Love. First Gold.’, featuring gold and diamond jewellery collections across stores and online to mark the occasion through themed retail storytelling.

BlueStone-backed Ethera launched its Mother’s Day campaign and jewellery edit on May 7, 2026, highlighting evolving consumer preferences for everyday lab-grown diamond jewellery through a digital storytelling-led retail initiative.

Divine Solitaires on May 4, 2026 in Mumbai unveiled a Mother’s Day campaign highlighting mothers’ emotional role in children’s milestones, supported by a curated solitaire gifting collection.

Limelight Lab Grown Diamonds launched its first Gorakhpur store in April 2026, expanding Uttar Pradesh presence to seven stores, targeting rising demand for lab grown diamond jewellery in emerging markets.