Tanishq introduces Adhyantara, a collection of over 100 designs in 18kt and 22kt gold, featuring celestial-inspired jewellery across four categories, with actor Triptii Dimri fronting the festive campaign.

Aisshpra Gems & Jewels is hosting its third jewellery exhibition in Gorakhpur from October 16 to 18, showcasing a new diamond bridal collection featuring seven designs based on a 9-in-1 styling concept.

KISNA Diamond & Gold Jewellery has opened a 4,056 sq. ft. showroom in Bhubaneswar with an investment of approximately Rs 24 crore, taking its India network to 171 outlets.

Joyalukkas’ Old Gold Exchange campaign runs from July 10 to August 9, 2026, offering customers an additional Rs 150 per gram over the prevailing exchange value of old gold jewellery.

The family behind GVK Group, Sanjay and Pinky Reddy, is set to enter the high-jewellery space with a boutique-led model focused on curated collections, design identity and exclusivity, with Mumbai identified as the first location.

Manepally Group has launched Mandira by Manepally, a 92.5 sterling silver jewellery brand offering more than 6,000 designs, with two showrooms in Hyderabad targeting bridal and occasion wear.

Sri Jagdamba Pearls, Gold & Diamonds is running its Navratri and Diwali campaign from October 10 to November 10, 2026, offering jewellery discounts and Scratch & Win rewards across participating stores and online.

Challani Jewellery Mart entered Puducherry on May 29, 2026, with a three-floor, 6,000 sq. ft. showroom featuring gold, diamond, bridal, temple and silver jewellery collections.

Malabar Gold & Diamonds has expanded its retail presence in Ahmedabad with a 5,500 sq. ft. showroom in Maninagar, offering bridal, gold, diamond and silver jewellery.

PNGS Reva Diamond Jewellery has appointed actor Sharvari Wagh as its first brand ambassador as the natural diamond jewellery brand expands its retail network and digital presence across India.

ABARAN unveiled a 4-gram commemorative gold coin in Bengaluru to mark founder Burde Sadananda Kamath’s 125th birth anniversary and announced a savings scheme for the girl child.

The four-pillar initiative focuses on old gold exchange, gold monetisation, community outreach and wider adoption of 18K jewellery to encourage domestic gold recirculation.

CaratLane celebrated its 18th anniversary with a film featuring brand ambassador Yami Gautam Dhar, alongside product upgrades, new designs and initiatives to expand its international business.

The jewellery retailer launched a flagship campaign featuring actor Sonali Bendre, highlighting its mangalsutra and traditional jewellery collections and positioning jewellery as an heirloom.