Pune-based jewellery retailer P. N. Gadgil & Sons (PNGS) has opened a new showroom at Tribeca Highstreet, Pune, on April 7, 2026, strengthening its retail presence in its home market.

The company also announced the launch of its 9KT Collection – The Gifting Edition, which is now available across all 34 PNGS showrooms in 23 cities across Maharashtra, Karnataka, and Gujarat.

The new showroom reflects PNGS’s strategy of expanding its product offering while continuing its focus on traditional jewellery. The store houses both heritage designs rooted in Maharashtrian craftsmanship and contemporary pieces aimed at everyday wear.

PNGS, known for its legacy spanning nearly two centuries, has traditionally focused on bridal and occasion-led jewellery. With the introduction of the 9KT collection, the company is targeting a broader range of purchase occasions, including everyday gifting and personal consumption.

The 9KT Collection – The Gifting Edition is positioned as an accessible category, offering lightweight and contemporary designs suited for occasions such as birthdays, anniversaries, and informal gifting moments. The collection is intended to complement, rather than replace, the brand’s core traditional jewellery portfolio.

With the addition of the Tribeca Highstreet store, PNGS continues its measured retail expansion. The company currently operates 34 showrooms and has seen a rise in its scale, reflected in its movement from rank 471 to 280 in the 2024 Fortune 500 India list.

Commenting on the development, Aditya Modak of P. N. Gadgil & Sons said, “Our traditional jewellery is not going anywhere. The craftsmanship, the heritage designs, the gold pieces that have been part of Maharashtra's most precious family moments — that will always be the heart of PNGS. What we are doing now is ensuring that the brand also has something meaningful to offer in between those big moments. The 9KT Collection – The Gifting Edition is for the customer who loves gold but wants to engage with it more often, more freely, and without the weight — literal or otherwise — of occasion-driven buying. Tribeca Highstreet, as a location, speaks to exactly this: a customer who respects tradition but lives a modern life. We want PNGS to be present across every chapter of her journey — not just the milestone ones.”