GJEPC Becomes First Industry Body to Join NDC Under Luanda Accord Framework
The Gem & Jewellery Export Promotion Council has joined the Natural Diamond Council as a member, becoming the first industry body under the Luanda Accord framework to formalize participation.
More Indian Women Are Choosing Diamonds for Themselves as Natural Diamond Ownership Rises to 15%
Natural diamond ownership among Indian women rose to 15% in 2025 from 11% in 2022, driven by younger consumers, rising incomes and increasing self-purchase trends, according to NDC.
GIVA Appoints Kriti Sanon as Brand Ambassador
Bengaluru-based jewellery brand GIVA has appointed actor Kriti Sanon as brand ambassador and launched its ‘Style, Sealed in Silver’ campaign across digital, OTT and retail platforms to strengthen omnichannel consumer engagement.
Botswana and Angola Join WFDB as Nation Affiliate Members
At the WFDB International Summit in Gaborone, Botswana and Angola joined as Nation Affiliate Members, strengthening engagement between producing nations, trading centres and the global natural diamond manufacturing industry.
GSI, Bharat Ratnam Mega CFC Conduct Gem Identification Masterclass
GSI and Bharat Ratnam Mega CFC conducted a gemstone identification masterclass for jewellery professionals, focusing on gemstone analysis, treatment detection, traceability, and technical education amid evolving consumer demand in India.
Sennes Debuts at Cannes with Rida Tharana Collaboration
At the 2026 Cannes Film Festival, Rida Tharana wore a custom lab-grown diamond necklace by Sennes, marking the brand’s international visibility and design-led positioning in contemporary fine jewellery.
India’s KP Dialogue 2026 Focuses on Traceability, ESG and Consumer Confidence in Natural Diamonds
The Forum on KP Dialogue 2026, held at the Jio World Convention Centre, Mumbai, under India’s Kimberley Process Chairmanship 2026, discussed issues such as credibility, consumer confidence, compliance, and the evolving future of responsible natural diamonds, reports Khursheed Mistry.
South African Diplomatic Delegation Visits Bharat Diamond Bourse to Discuss Trade Ties
A South African delegation led by High Commissioner Anil Sooklal visited Bharat Diamond Bourse on April 29, 2026, in Mumbai to discuss strengthening bilateral diamond trade and supply collaboration.
De Beers Group, GJEPC Launch Natural Diamond Promotion Through Cricket Broadcasts
De Beers Group, GJEPC and JioStar have launched a natural diamond promotion campaign during India’s cricket season, integrating jewellery styling, player-led storytelling and branded segments to strengthen consumer engagement.
Oroarezzo 2026 Expands Global Focus with New Markets and Technology Showcase
Italian Exhibition Group’s Oroarezzo 2026 will bring together jewellery manufacturers, technology suppliers and international buyers in Arezzo from May 9–12, with expanded focus on export diversification and emerging markets.
De Beers Group Unveils Custom Diamond Creation for Suryakumar Yadav
De Beers Group has created a bespoke 21-carat natural diamond pendant and chain for cricketer Suryakumar Yadav, highlighting the growing positioning of men’s diamond jewellery within the Indian market.
Beyond Books, Into Brilliance: IIG Redefines Jewellery Education Through Industry Immersion at Bharat Diamond Bourse
International Institute of Gemology facilitated a student visit to Bharat Diamond Bourse, Mumbai, engaging with diamond companies to provide real-world exposure, industry insights, and practical understanding of trade operations.
Jos Alukkas partners with M4Marry for ‘Second Sunrises’ campaign
Jos Alukkas announced a partnership with M4Marry on April 27, 2026, in Mumbai to extend its ‘Second Sunrises’ campaign, targeting individuals seeking second marriages through content, platform integration, and outreach.
PGI India Launches Platinum Season of Love 2026 Retail Activation
Platinum Guild International India launches Platinum Season of Love 2026 from April 17 to May 31 across India, aiming to drive platinum jewellery demand through retail partnerships, branded collections and marketing campaigns.
P.C. Totuka & Sons named fine jewellery partner at Robb Report India’s Palace Privé
P.C. Totuka & Sons participated as Official Fine Jewellery Partner at Palace Privé by Robb Report India, held April 8–9, 2025, at Jai Vilas Palace, Gwalior, showcasing heritage craftsmanship.
