The World Gold Council’s immersive experience combines gold’s history, investment performance and virtual jewellery trials to engage Gen Z, encourage lifestyle-led purchases and create new opportunities for jewellery retailers. Preeti Kulkarni finds out how the initiative aims to reshape the way younger consumers perceive gold jewellery.

Indian jewellers are banking on advance bookings, price-protection schemes and wedding demand to boost Dhanteras sales as recent gold price corrections encourage consumers to secure rates ahead of the festival.

Your most loyal customers probably visit you only twice a year. That one fact should change how independent jewellers think about growth, says Arpit Kala.

As Forevermark accelerates its India expansion, Shweta Harit, Global Senior Vice President, De Beers Group, and CEO, Forevermark, discusses the changing dynamics of natural diamond demand, the growing influence of younger consumers, emerging retail opportunities, and the strategies driving the category’s next phase of growth in a conversation with Suneeta Kaul.

The World Gold Council has launched an interactive gold installation at Phoenix Palladium, Mumbai, running from October 9 to November 9, 2026, to engage younger consumers through technology and storytelling.

PNG Jewellers has launched a new television and digital campaign featuring brand ambassadors Madhuri Dixit and Ranbir Kapoor, targeting consumers during the festive and wedding season.

Kalyan Jewellers’ annual Navaratri celebration at the Kalyanaraman residence in Thrissur brought together film personalities from Bollywood and South Indian cinema for an evening centred on tradition and mythology.

The Finance Ministry reduces duty drawback rates for gold jewellery exports by 3.1% and silver jewellery and articles by nearly 9%, revising the rates announced in July 2026.

Bhima Jewellers has appointed actor Janhvi Kapoor as its brand ambassador as the century-old retailer seeks to expand its national presence and connect with younger jewellery consumers.

Manepally Group has launched Mandira by Manepally, a 92.5 sterling silver jewellery brand offering more than 6,000 designs, with two showrooms in Hyderabad targeting bridal and occasion wear.

Gold jewellery demand rebounded in June as prices corrected, with sales at Delhi’s Dariba Kalan rising 20% and organised jewellers reporting strong revenue growth during the quarGold jewellery demand, gold prices, jewellery retail, Dariba Kalan, Kalyan Jewellers, Titan, Senco Gold, Indian jewellery market, gold price correction, festive demand

Rising gold prices are bringing 9K gold jewellery into focus, as manufacturers weigh production costs and retailers assess consumer acceptance, pricing challenges, and its potential to attract new buyers, finds out Preeti Kulkarni.

Inaugurated by MP and actor Kangana Ranaut, the store marks PNG Jewellers’ fifth outlet in Uttar Pradesh and introduces its Ram Katha collection inspired by the Ramayana.

The Kanpur-based jeweller’s recognition highlights its social initiatives, including support for para-badminton players through She by Kashi, and its focus on community welfare and inclusivity.