Candere, the jewellery brand from Kalyan Jewellers, has appointed Indian cricketer Smriti Mandhana as its brand ambassador, joining Shah Rukh Khan to strengthen its outreach to younger consumers across India.

Aurya Diamonds has opened a new experiential retail store in Koramangala, Bengaluru, expanding its physical presence with a customer-focused format centred on lab-grown diamond jewellery and transparent shopping experiences.

Solitario unveiled its Divine India Collection in Pune on June 16, introducing diamond-studded devotional creations and a bespoke idol adornment service alongside a performance by Maithili Thakur.

Akoirah by Augmont has launched its Bling Bang Sale from June 15 to July 19 2026, offering up to 40% off on laboratory-grown diamond jewellery across its retail stores.

India’s diamond jewellery market reached Rs 497 billion in 2025, capturing 12% global demand, driven by Gen Z and self-purchasing women, with projections of Rs 1,50,000 crore by 2030.

Litestyle by PNG launched three new stores in March 2026 across Nashik, Ghatkopar and Mulund, expanding its retail presence to target young, working consumers with lightweight gold and diamond jewellery offerings.

Divine Solitaires introduced a Gudi Padwa offer in India from March 16–19, 2026, enabling customers to book diamond coins at Rs 2,000 with price protection to drive festive purchases.

Akoirah by Augmont introduced the “Unscripted” jewellery collection in Mumbai on March 6, 2026, featuring 14K gold pieces with laboratory-grown diamonds, designed around open forms and fluid structures.

Litestyle by PNG Jewellers launched its seventh retail outlet and first standalone store in Chhatrapati Sambhajinagar at Prozone Mall, expanding its lightweight gold and diamond jewellery retail presence in the city.

Candere by Kalyan Jewellers introduces a refined curation of affordable luxury essentials crafted for contemporary professionals, blending minimalist design, elevated craftsmanship, and everyday versatility to redefine what modern, wearable elegance truly looks like.

Glow by Kirtilals has unveiled its latest showroom on MG Road, Vijayawada, marking a significant milestone in the brand’s retail expansion. With this launch, the diamond jewellery brand continues its mission to make exquisite, lightweight natural diamond pieces accessible to the new generation of jewellery lovers who seek everyday elegance with a modern twist.

Kalyan Jewellers, one of India’s leading jewellery retailers, strengthened its presence in Assam with the launch of a new showroom at K.C Gogoi Path, Khalimari, Dibrugarh. The store was inaugurated by actor Genelia Deshmukh, marking a significant milestone in the brand’s expansion in the Northeast.

Anmol Jewellers has announced the launch of Anmol Accents, a new line of everyday-luxury jewellery designed for the modern Indian woman.

In response to the growing demand for jewellery that blends elegance with everyday functionality, GIVA has unveiled a curated line of 14K and 18K gold-studded pieces, crafted for the contemporary Indian woman